The results of our questionnaire can be seen below:





A total of 18 people completed our questionnaire. The first two graphs show us that the respondents are both male and female, and between the ages 17 and 18. This has helped us as we were hoping to have a older teenage target audience, this is because we are of similar age and think that this will help us to be able to aim it at our audience, and so the results will help us ensure the video fits in with what the target audience prefer. The third graph shows how narrative based videos are largely preferred (over 50% respondents chose narrative), this is greatly beneficial to us as it gave us the ability to start planning our video successfully, and know exactly what style we needed. Indie and Pop were the main answers for the which genre of music was the most popular. The song we are leaning towards doing has a more jazzy style towards it, however it can also be classed as pop. The questionnaire has made it clear that it is the music and the artist that attracts people to music videos the most rather than the promotion or video itself. This makes the narrative of the video crucial to its success and popularity. Each setting had an aspect of interest, however the city was the most popular. We decided to film our's in Upminster, as it was more easily accessible for us and therefore more practicable. Once we have completed our music video we are going to post it on YouTube, The reason for this is that it is the most popular place to watch music video's, this was made clear through our questionnaire. The question on what people like to see in music video's brought back a range of responses. Some wanted a narrative, others wanted dancers and some wanted it to directly relate to the song. The current idea that we have for our music video would directly link to the song, helping us to know that our video would be one that the target audience would enjoy. 50% of our respondents said that they relate to one character strongly. Taking this on board we have decided to have to characters but focus mainly on one. We have decided to end on a cliffhanger despite the results saying only 25% liked cliffhangers. 50% said they liked a happy ending but we thought that as the video was generally happy we would be a bit different and have a cliffhanger ending, as it would get people talking. Over 50% of people said that they prefer the narrative/ music video to match the lyrics, the current narrative that we have in mind fits in with the lyrics and words, which matches the interests of a lot of the people. Our respondents said they watched music videos fairly regularly, meaning the results of this questionnaire are fairly useful . Our chosen narrative genre is romance which was also a popular response within our questionnaire. Overall, the questionnaire was very useful in consolidating our current idea, and it also helped us to further develop what we had already got which will help our music video be more successful.